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In many marketing research applications, the observations for two groups are not selected from independent samples.Rather, the observations relate to ________ in that the two sets of observations relate to the same respondents.


A) distributed samples
B) independent samples
C) paired samples
D) random samples
E) divergent samples

F) None of the above
G) B) and D)

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Multiple regression is a statistical technique that simultaneously develops a mathematical relationship between two or more independent variables and an interval-scaled dependent variable.

A) True
B) False

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Which of the following is NOT an example of a statement that is about a single variable against a known or given standard?


A) The market share for the new product will exceed 15 percent.
B) The proportion of households with an Internet connection in the United States exceeds the proportion of those in Germany.
C) At least 65 percent of customers will like the new package design.
D) The average monthly household expenditure on groceries exceeds $500.
E) The new service plan will be preferred by at least 70 percent of the customers.

F) B) and E)
G) A) and E)

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According to the text, samples drawn randomly from different populations are termed independent samples.

A) True
B) False

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In the case of conducting the t-test on the means of two samples of observations, the samples can be ________ or ________.


A) independent; random
B) random; exclusive
C) exclusive; dependent
D) independent; paired
E) set-up; breakdown

F) A) and B)
G) A) and C)

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The F statistic is computed as the ratio of two sample means.

A) True
B) False

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________ tests provide inferences for making statements about the means of parent populations.


A) Non-parametric tests
B) Parametric tests
C) Parallel tests
D) Regression tests
E) Parent population tests

F) B) and C)
G) A) and E)

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A hypothesis test using the t distribution, which is used when the standard deviation is unknown and the sample size is small, is called the z-test.

A) True
B) False

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The product moment correlation is also referred to as all of the following EXCEPT ________.


A) simple correlation
B) bivariate correlation
C) correlation coefficient
D) Pearson correlation
E) F-statistic

F) B) and E)
G) A) and C)

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The product moment correlation is also referred to as regression correlation.

A) True
B) False

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In multiple regression, if the overall null hypothesis is rejected, we know which specific coefficients (Ξ²is)are nonzero.

A) True
B) False

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Parametric tests provide inferences for making statements about the means of parent populations.

A) True
B) False

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A statistic summarizing the strength of association between two metric variables is called the ________.


A) product moment correlation
B) covariance correlation
C) inverse correlation
D) bivariate correlation
E) F-statistic

F) D) and E)
G) C) and D)

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________ are hypothesis testing procedures that assume the variables of interest are measured on at least an interval scale.


A) Non-parametric tests
B) Parametric tests
C) Parallel tests
D) Regression tests
E) Interval tests

F) A) and E)
G) A) and D)

Correct Answer

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According to the text, the ________ can be conducted on the means of one sample or two samples of observations.


A) F-test
B) p-test
C) t-test
D) z-test
E) k-means test

F) A) and B)
G) C) and D)

Correct Answer

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________ is a statistical procedure for analyzing associative relationships between a metric dependent variable and one or more independent variables.


A) Regression analysis
B) Covariance analysis
C) Deviation analysis
D) Correlation analysis
E) Functional linear analysis

F) A) and B)
G) D) and E)

Correct Answer

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According to the text, the t distribution is similar to the normal distribution in appearance.

A) True
B) False

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Two samples that are not experimentally related are called ________.


A) independent samples
B) dependent samples
C) parallel samples
D) exclusive samples
E) non-experimental samples

F) B) and D)
G) D) and E)

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A frequency distribution that depends on two sets of degrees of freedom is called a(n) ________.


A) p distribution
B) t distribution
C) F distribution
D) z distribution
E) chi-square distribution

F) A) and B)
G) A) and C)

Correct Answer

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The ________ coefficient is the slope obtained by the regression of y on x when the data are standardized.


A) random regression
B) standardized regression
C) bipolar regression
D) alternate regression
E) alpha

F) A) and C)
G) A) and B)

Correct Answer

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